Together with PLANAR, we carried out two focused consultations on corporate mobility management—one for the Lucerne University of Applied Sciences and Arts (HSLU) and another for an internationally active pharmaceutical company. These consultations were embedded in SWICE’s real-world laboratory approach, which involves collaboration with companies, municipalities, and other stakeholders under real-life conditions—such as at the Suurstoffi site in Risch-Rotkreuz.
Each consultation began with an analysis of site-specific mobility data—for example, the distribution of public transport, cycling, and car use, parking space utilization, and the practicality of public transport options. This was complemented by an assessment of organizational framework conditions, such as travel expense policies, working models, or incentive systems. Additionally, the current implementation status of relevant measures was systematically recorded and evaluated based on their potential.
We identified concrete courses of action—for instance, promoting active mobility, managing parking spaces strategically, or involving employees in the process. A central focus was on how to drive lasting changes in routines—through incentives, communication, or behavioral economics strategies. Where needed, we also support the in-depth development and implementation of selected measures.
Both organizations received a structured foundation for decision-making—serving as the basis for effective, context-specific mobility strategies with clear implementation relevance.